Datalot

Datalot is a next-generation marketing services company that uses predictive technology to isolate and deliver qualified, actionable prospects into its client's consumer acquisition process. Through an innovative combination of marketing software, proprietary consumer data, and sophisticated predictive algorithms, Datalot statistically determines a customer's value, and delivers only the most actionable, high-value prospects to the sales force from the sea of widely varying consumer interest. Simply filling out an application does not make someone a truly qualified prospect. A myriad of other factors are at play in a consumer's decision process. Datalot uses proprietary technology to isolate and deliver actionable customer prospects.