Dumb Hardware Depreciates. Smart Hardware Compounds.
The best hardware companies now run like software businesses with a physical wedge into your home.
Amanda Herson
Search
All Posts
How Do You Spot a Great Founder Before the Metrics Show It?
The best founders watch faces, not dashboards.
What Do Humans Do Now?
In defense of conviction over consensus.
A Cautionary Tale on Choosing Co-Founders
If you’re considering starting a company, beware the ‘shotgun wedding.’
AI Content and Infinite Segmentation: Why DTC Brands Must Go IRL
The more individualistic digital content becomes, the more we’ll crave IRL engagement that brings together communities.
13 AI Recs from Top Consumer Founders
We hosted a forum of top consumer founders in NYC, from a brand launched last month to a company doing 9 figures in revenue. Here’s what they cited as their favorite AI tools right now.